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Shelley Berc and Alejandro Fogel's Creativity Workshop
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On On On On
  • About Us
    • Who We Are
    • How We Think
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The Creativity Workshop for Business

On-site creative training programs for small, medium and large businesses.

On-Site Creativity Training

We offer customized experiential Creativity Workshops, Events and Keynotes for corporations and small businesses. We are known for getting participants to do creative work rather than sitting and listening to experts talk about it. Our On-Site creativity training programs come in many formats. They can run as short as 2 hours to as long as several days.

We've worked with Fortune 500 companies, entrepreneurs, artistic and educational institutions, not-for-profit organizations and think tanks. Participants have grappled with challenges such as strategy development, product/service ideation, product design, team/leadership development, organizational effectiveness, time and change management, communications and learning.

Creativity is Vital to a Sustainable Business

Creativity is required to succeed in work ranging from broad strategic thinking to troubleshooting tactical problems. We believe people are by nature creative and that in the right atmosphere and with the right creative training and tools everyone can tap into this inherent talent.

Defining and Expanding Creativity in your Business

Since 1993, the Creativity Workshop has helped companies and business people define and expand their creativity. The program creativity training is designed to both spark and sustain creativity as a principle way to learn, invent, and produce in the 21st century.

Our Experiential Events and Workshops

Participants actively learn by doing – individually and collectively. The creativity training program teaches participants how to engage in the process of creativity, gain confidence in their creativity, and develop 'creativity literacy.' The Workshop's methods and tools are designed to be applied in real time and are easily retained and used in a sustainable creativity practice.
Experiential workshop techniques foster curiosity, exploration, embracing different perspectives and then applying new thinking in real time. Participants have come from the C-suite to teams at the line level.

Creativity Workshop Themes:


  • Creativity and Leadership: how to inspire your employees and yourself to innovate
  • Creativity and Problem Solving
  • Creativity and Teamwork
  • Creativity is a Muscle: Use it or Lose it
  • Writing without Fear
  • Getting over Creative Blocks and Reaching your Company's Creative Potential

All Over the World and for All Professions

Recipients of our creativity training have included individuals from a wide range of professions such as management, marketing, advertising/PR, information technology, law, healthcare, education, architecture, finance, scientific research, various creative arts and many more. Workshops have been conducted all over the world demonstrating a specific expertise in team building and creative collaboration across cultural and organizational structures.

Custom Designed Creativity Workshops

Workshops and Events are custom designed to fit specific business purposes and formats. The On-Site Workshop can be conducted in an independent format (stand-alone basis) or in an integrated format (as part of a broader business program, event or conference).

Please contact us about customizing an experiential creativity program for your organization:
business@creativityworkshop.com



Client list

  • Acoustiguide
  • BBC
  • Bayer AG
  • Berlitz International
  • Briggs & Stratton
  • Bristol - Myers Squibb
  • Cardinal Health
  • Caterpillar
  • Children's Hospital Los Angeles
  • Colgate - Palmolive
  • HBO
  • IKEA
  • Johnson&Johnson
  • JPMorgan Chase
  • Oracle Corporation
  • Procter & Gamble
  • Sloan Kettering Hospital
  • Sprint PCS
  • TG
  • The Walt Disney Company
  • The Nature Conservancy


What people in business say about the effect of The Creativity Workshop



“What impressed me most was the creativity that your workshop brought out in our division. We learned new ways to be creative to meet multiple business needs. Our team and the individual relationships are stronger and deeper after this experience. It was amazing just how much we accomplished while at the same time coming away refreshed. It was an incredible time for us all.”

Lia Braaten-Hager, Associate Design Director, Global Homecare, Procter & Gamble, Cincinnati, OH


“An excellent workshop! You provided new ideas for how to evolve individual creativity into creative collaboration. You were skilled facilitators with a wealth of expertise and knowledge that inspired without overwhelming or intimidating. It was a great experience for my team and one that I know will improve our marketing efforts.”

Gail Freeman, Sr. Director Corporate Marketing, RSA, Security Div of EMC, Burlington, MA



Upcoming Workshops
  • New York
    • June 7 - 10
    • August 16 - 19
    • August 20 - 23
    • October 18 - 21
    • December 21 - 22 Intensive
  • Crete June 23 - 29
  • Barcelona July 4 - 10
  • Provence July 16 - 22
  • Florence July 25 - 31
  • Dubai December 4 - 7
  • 2014
  • Prague March 23 - 29
  • Dublin March 31 - April 6
On-Site Training
Personal Mentoring
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“I would strongly recommend attending this workshop and sending your employees to it. In an amazingly short period and for a small investment you walk away with ideas on how to free oneself from rigid and restrained thinking and how to allow creativity to flow into many aspects of work.”

Rita Foley, Former President of MeadWestvaco, PetSmart and Dresser-Rand board member. New York, NY
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