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The Creativity Workshop in New York

April 17 - 19June 5 - 7July 25 - 27August 14 - 16October 23 - 25

Register NowLimited Enrollment

New York

Program Overview

  • The Creativity Workshop in New York City will help you become more creative in your personal and professional life; the creativity classes we provide use the tools of creative writing, memoir, art, photography, storytelling, mapmaking, and guided visualization.
  • Participants come from many different countries and professional fields, including business, education, psychology, the sciences, and the arts.
  • Many people who have taken the Workshop say that our creativity classes were a transformative experience, helping them to write their books, start new companies, complete long overdue projects, transition to rewarding retirements, and change the way they look at life.

Program Details

  • The Workshop meets 3½ hours per day, from 10 AM to 1:30 PM.
  • The April, July and October workshops will take place at Adelante Studios located in the Manhattan's Chelsea neighborhood, on West 31st Street, between Fifth and Broadway Avenues.
  • The June and August workshops will take place at The Alvin Ailey Studios located on 405 West 55th Street (corner of 9th Avenue).

Why New York City?

New York
  • Famous for its museums, cultural life,
    shopping, and restaurants, New York City is a great place to recharge your battery and find inspiration.
  • Whether you want to visit art galleries, go to a dance performance, see a Broadway show, browse through one-of-a-kind shops, explore different neighborhoods, or simply people-watch and soak in the city's unique energy, New York has something for everyone.
  • While the techniques we explore in our creativity classes will sharpen your appreciation of New York, the sounds and sights of this exhilarating city will fuel your creative work in class.

What Will You Learn?

The Creativity Workshop is an experiential creativity course of doing and experimenting. Our exercises and instructors’ talks focus on helping you:

  • Learn practical techniques to stimulate your imagination and innovative thinking.
  • Explore the process of creativity, rather than simply focusing on the product.
  • Discover how to find inspiration in the world around you.
  • Get over creative blocks and the fear of failure.

More on What You Will Learn
  • Work with many different mediums to develop your creativity in your chosen medium more deeply.
  • Use your memories to trigger your imagination.
  • Engage your curiosity every day and make it work for you.
  • Establish a 15 minute a day creativity practice to accomplish your goals after the Workshop ends.

Daily Schedule

(Order and kinds of exercises and instructors' talks may vary. Some exercises are done individually while others are collaborative.)

New YorkDay 1

  • Introduction to the hows and whys of The
    Creativity Workshop.
  • Relaxation: Exercises in relaxation techniques to help your imagination flow.
  • Guided Visualization: Calling forth the vocabulary of your imagination using the myth of the hero's journey as a framework.
  • Automatic Drawing: Finding our hidden imagery.
  • Show and Tell: Retrieving and sharing childhood memories to spark new ideas. This exercise will sharpen your storytelling skills.
  • Instructors' talk: How some famous writers, scientists, and artists found their inspiration, and how you can use some of their methods to find yours.

New YorkDay 2

  • Guided Visualization: Mapmaking as a way to find, chart, and communicate your creative process and projects.
  • Automatic Writing: How automatic writing (also known as “free writing”) can help you create in new and surprising ways. How you can use automatic writing to outrun your inner judge, get over creative blocks, and discover new ways of developing and editing written work. How alternating between writing and drawing can help you develop creative flexibility and mental dexterity.
  • The Interview: Listening to and experiencing a life outside your own. How listening is as important as doing in creative work.
  • Writing in Cafes: an exercise that will continue to take place on Day 2.
  • Instructors' talks may include:
    • How to do ongoing creative work in short modules of time.
    • How to use luck and coincidence to jump-start creative projects.

New YorkDay 3

  • Guided Visualization: Letter writing as a way to express voice, character, and audience.
  • Miniature Theatre: Storytelling with found objects.
  • Automatic Writing: Writing in Groups. How writing and/or drawing with others can stimulate your imagination and expand your point of view.

  • Instructors' talks may include:
    • The importance of play in creative work.
    • Valuing creative process over product.

  • Guided Visualization: The Myth of the Other.
    Imagining yourself living a parallel life. What would you do that you aren't doing now?
  • The Sand Mandala: Making an Illuminated Manuscript.
  • Final Group Exercise.

Tuition Fee


To reserve your place for our New York workshops in July, August and October we require a non-refundable $50 deposit. Full payment is required 90 days before the workshop begins.

To reserve your place for our New York workshops in April and June, full payment is required.

Hotel Suggestions in New York

We do not offer hotel packages for our New York City workshops.

Adelante Studios

Hotels within a 10-minute walk from our Adelante Studios location accommodations near our Adelante Studios location

Alvin Ailey Studios

Hotels within a 10-minute walk from our Alvin Ailey Studios location accommodations near our Alvin Ailey Studios location

Low Budget Hotels

Low budget hotels in New York, not within a 10-minute walk from where our workshops are held.

Not all of these low budget hotels are within walking distance to where the workshop is held. Prices may vary depending on seasons and availability.

Leo House
332 W 23rd St
(212) 366-0100

YMCA New York
224 East 47th St
(212) 371-9713

Hotel Thirty Thirty
30 East 30th Street
(800) 804-4480

Bowery's Whitehouse Hotel of NY
340 Bowery
(212) 477-5623

Educational Housing Services
31 Lexington Ave
(800) 385-1689

Aladdin Hotel and Hostel
230 West 54th St
(212) 977-5700

Big Apple Hostel
119 West 45th St
(212) 302-2603

Chelsea International Hostel
251 West 20th St
(212) 647-0010

Gershwin Hotel
7 East 27th St
(212) 545-8000

Jazz Hostels
36 West 106th St
(212) 932-1600

Central Park Hostel & Inn
19 West 103rd Street
(212) 678-0491

Register Now

By registering you agree with our Terms and Conditions.

“Happy to report that I am working hard and productively, and I do credit The Creativity Workshop with helping me turn a corner, so infinite thanks again.”

Ashton Applewhite, author of Cutting Loose and, (as Blanche White), the Truly Tasteless Jokes series. New York, NY

“The Creativity Workshop changed me forever and moved me forward in managing my companies. The Creativity Workshop is far above all the other creative seminars I've taken in its inspiration, positive spirit, and techniques for nurturing creativity. This workshop is important for anyone who wants to develop their creativity in their personal or business life.”

Barbara Roberts, CEO (ret), Acoustiguides and FPG. Advisor to The Eugene Lang Entrepreneurship Center of the Columbia Business School, New York City

“Attending The Creativity Workshop in New York was a blessing. It changed my focus in writing. I was so concerned about the technique that I forgot about the roots of creative practice. I'm thankful of the way Shelley and Alejandro reminded me about the triggers and the tools to set free my creative process, as well to keep focus on the process itself and not just look to the final product. The workshop was so dynamic that the three and a half hours of class time went by like three and a half minutes. I came back home full of energy, ideas and the desire to write from another angle now.”

Lissette Sutton, Author, Mexico City, Mexico

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“I would strongly recommend attending this workshop and sending your employees to it. In an amazingly short period and for a small investment you walk away with ideas on how to free oneself from rigid and restrained thinking and how to allow creativity to flow into many aspects of work.”

Rita Foley, Former President of MeadWestvaco; PetSmart and Dresser-Rand board member. New York, NY


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